Training

I offer bespoke Google Analytics training for beginners to advanced users. I can train individuals or groups and am happy to train you at your office or provide a training venue myself. I also work with established training providers to run Google Analytics training sessions for them.

Individual Training

Whether you’re a complete Google Analytics beginner, or you want some training on the more advanced features I can help. Individual training sessions mean we can focus 100% on your Analytics account and cover the areas that are most important to you.

Ellen de Vries“Luke’s training gave me a very solid and clear grounding in how to work with Google Analytics – his process is very methodical and helpful. The training helped me identify how Analytics can be used to inform content strategy work with clients and helped dispel some of the preconceptions I had about SEO.”
Ellen de Vries, The Copy House

Group Training

If you know other people who also want GA training, or if you want me to train more than one person within a company then I’m happy to train groups of up to six people at a time. This may be slightly less focused than individual training but is a more cost effective option. Unlike most training companies I’m happy to give substantial reductions in costs for groups rather than charging each individual a premium.

Laura Bevans“Luke provided clear and structured training, taking the team from novices to competent Google Analytics users. In a short space of time. The training, whilst starting off as a broad overview, was completely tailored to our needs and enabled us to set up a number of relevant goals and tracking solutions to allow us a much more in depth understanding of our insight, and talked us through how to interpret them.”
Laura Bevans, Wired Sussex

Agency Training

Having worked both in-house and agency side I know the challenges faced by agencies to keep track of numerous client analytics accounts. In my experience agencies have to work with Google Analytics but not on a regular basis, this means that they can struggle to keep up with the advanced features and ongoing developments of GA. I can train and advise members of your team in the features that are going to be most important to them, and your clients.

John Dillon“Luke trained myself and one of my clients in Google Analytics and did a great job. He took us through the basic and advanced features of Google Analytics in an engaging and easy to follow manner. His his years of experience analysing a range of sites meant that he was able to draw on his knowledge to demonstrate how to get the most out of our analytics. I’ll definitely be recommending Luke’s services to my other clients too.”
John Dillion, Accuweb

Tracy GoddingLuke’s analytics training was very valuable and exactly what Madgex were looking for. Luke worked closely with me beforehand to make sure the sessions met our needs. The bespoke training worked particularly well for us because it was tailored carefully to suit different levels of understanding and responsibility within the company.
Tracy Godding, Madgex

Working with Training Providers

If you are a training company then I’m happy to deliver Google Analytics sessions for you. I have worked with training companies to deliver beginner and advanced sessions for a range of different professionals and industries.

Matthew D'Arcy“Luke has detailed knowledge of the Google Analytics tool and also considerable practical experience in using it for a wide variety of businesses and organisations. He is friendly, reliable, a good listener, patient and methodical and able to explain applications and techniques in clear English one-to-one and to groups. Luke has helped us with training projects & seminars and has been a guest speaker at our conferences.”
Matthew D’Arcy, Omtac Ltd.

Google Analytics Consultancy

I can offer consultancy and advice on your Google Analytics set up. This ranges from helping with the GA setup, giving insights on existing data, setting up custom reports and dashboards as well as improving the overall analytics setup.

Stuart Bellis“Luke trained both myself and Daniel at Code 7 in Google Analytics. We both had a basic level of understanding of GA and were looking for Luke to clarify some of the finer details, as well as giving us a far better understanding of goal conversions. Luke came to meet us prior to the training session to get a better understanding of exactly what we wanted to get out of it. He then created a bespoke training schedule catered to our specific requirements. We found the session really useful and wouldn’t hesitate in recommending Luke’s services to our clients.”
Stuart Bellis, Code 7

Workshops

Google Analytics UX workshop

I have run Google Analytics workshops for different groups and organisations. Most recently I ran a day long ‘Analytics For UX’ workshop for UX Brighton. This was well received and I’m planning on working with UX Brighton again on another workshop later on this year.

“Thanks again for the excellent workshop. As a now former and rather ashamedly absolute novice, that was exactly what I needed.”
Michael Dravnieks,  Coast Digital

If you’re interested in finding out more about my training, consultancy or workshops then please contact me.